The island of Batam forms part of the Riau Archipelago located on the east coast of Sumatra. Its proximity to Singapore, one of the most important trade and financial centers in Southeast Asia, has propelled Batam’s development into one of Indonesia’s prominent industrial, trade and commercial zones. With increased investments, the island’s infrastructure and facilities continue to expand as its modern airport, docks and ship yards prepare the island to take on its role as an important port and industrial center in the region.
In recent years, Batam has become a popular destination for visitors from Singapore and Malaysia, as well as from Asian and European visitors who flock to the island for its first class golf courses, duty free shopping, beach resorts and delicious seafood restaurants. Frequent daily ferry services are available from Singapore since it takes only 30 minutes to get to Batam. Regular air services link the island with Jakarta, Pekanbaru and Medan on the main island of Sumatra, and frequent ferries link Batam to Tanjung Pinang, capital of the province of the Riau Islands.
Given its strategic location and its tourism facilities, Batam is transforming itself into a sophisticated recreation ground for international visitors. With the increasing flow of leisure and business travelers, Batam now turns its attention to the Meetings, Incentives, Conventions and Exhibitions (MICE) markets. Surrounded by many beautiful islands in the Riau Archipelago, Batam is ready to welcome MICE participants for business and conventions, given its unique attractions and warm hospitality.
The Riau Provincial government, Batam City government and Batam Special authority established an agency to manage and develop the promotional center for Sumatra called the Sumatra Promotional Center. In 2008 the venue changed its name to the Sumatera Convention Center (SCC) in order to accommodate increasing demand for larger conventions, events and exhibition space.
The eight-storey building (including offices) feature a 1,064 seat auditorium with permanent stage, lighting equipment and ample sound system. It has also a 3,000 square meters wide exhibition hall and 4 meeting rooms with each a capacity for 400 participants. For outdoor events, SCC outdoor area can accommodate up to 15,000 guests for outdoor reception.
Jl Engku Puteri Kav.01 Batam Center, Batam
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